Privacy policy
Last updated: 2026-05-20
Overview
NexuseAI is a SaaS business-intelligence tool for e-commerce. This policy explains what data we collect, why we use it and how we protect it. Questions? Write to privacy@nexuseai.com.
Data we collect
We collect only the data needed to operate the service:
- Account data: email, name, password (hashed with argon2), language, country.
- Business profile: vertical, MRR range, target audience, brand voice, goals. Optional, gathered through the onboarding wizard.
- OAuth tokens: Shopify, Meta Ads, Google Ads, WhatsApp Business. Encrypted at rest with AES-128-CBC + HMAC-SHA256.
- Data imported from your integrations: Shopify catalog, orders, competitor products scraped from public sources, marketplace signals.
- Operational telemetry: errors (Sentry), structured logs, usage metrics. PII obfuscated where possible.
How we use it
- Run the features you asked for (arbitrage, recommendations, audit, AdForge).
- Generate personalized signals from your data + public market data.
- Billing + plan usage enforcement.
- Customer support when you contact us.
- Abuse detection + legal compliance.
Third parties that process your data
We share data only with the services NexuseAI depends on to operate:
- Shopify — Read/write your catalog + orders via the official API.
- Meta (Facebook + Instagram + WhatsApp) — OAuth + campaign creation + WhatsApp Business messages when you enable those features.
- Google Ads — OAuth + Google Ads campaign creation when you enable that feature.
- DeepSeek / Anthropic — Prompt processing for analyses + campaign copy. We NEVER send your end customers' data to these models.
- Sentry — Error reporting. Sensitive data obfuscated.
- Resend — Transactional email (verification, alerts).
Data retention
We keep your data while your account is active + 90 days post-cancellation for audit + recovery. Then it's deleted. You can request earlier deletion in writing.
Your rights
You have the right to:
- Access the data we hold about you.
- Correct inaccurate data.
- Request deletion of your account + associated data.
- Export your data in JSON.
- Object to processing for specific purposes.
To exercise any of these rights write to privacy@nexuseai.com. We respond within 30 days.
Security
Encryption at rest (OAuth tokens via Fernet) and in transit (TLS required in production). Three-layer multi-tenant isolation (middleware + ORM listener + Postgres Row-Level Security). Continuous access auditing. Report vulnerabilities to security@nexuseai.com.
Per-jurisdiction compliance
GDPR (EU/EEA): your data is processed on the basis of consent + contract execution. Contact your local DPO with concerns.
LGPD (Brazil) and equivalent LatAm regulations: we apply the same principles of purpose + minimization + transparency.
Changes to this policy
If we change this policy materially, we notify you via email + banner in the app at least 30 days before it takes effect.